Understand Customerly's AI Pricing and Value

Luca Micheli
Written by Luca MicheliLast updated 1 day ago

Integrating AI into your customer support has never been more accessible or affordable.

Here’s exactly how our AI pricing works so you can see the value it brings to your team.

1. Training Costs – On Us!

The cost of training and keeping your AI model updated is fully included in your Customerly subscription.

You pay nothing extra for AI learning — no hidden setup or maintenance fees.

2. AI Conversations – Pay Only When AI Handles the Conversation

Your plan includes a monthly allowance of AI Conversation credits:

  • Core: 10 credits / month

  • Growth: 20 credits / month

  • Ultimate: 50 credits / month

An AI Conversation credit is used only when a full customer conversation is assigned to the AI to handle from start to finish.

  • Additional AI Conversations: €0.45 each (fixed price, regardless of length or complexity).

  • AI Conversation credits never expire — use them anytime and buy more whenever you need.

This pricing applies to AI handling via:

  • AI Assistant – The AI taking over a full conversation

  • AI Mission – AI handling conversations through automated, guided tasks

3. AI Companion – Your Team’s AI Work Assistant

The AI Companion is an optional add‑on available for €19/mo per seat.

It gives each teammate their own AI‑powered productivity assistant that can:

  • Draft replies instantly (AI Reply)

  • Write on your behalf (AI Write for Me)

  • Summarize long conversations (AI Summarize)

  • Create Help Center articles (AI Create Help Center Article)

These features do not consume AI Conversation credits — they are unlimited for anyone with the AI Companion add‑on.

💡 On average, the AI Companion saves the equivalent of one full week of work per teammate every month.

📌 Quick Reference – What Uses AI Conversation Credits?

AI Feature

Uses AI Conversation Credits?

Included in AI Companion?

Price if not included

AI Assistant

€0.45 / conversation

AI Mission

€0.45 / conversation

AI Reply

Requires AI Companion

AI Write for Me

Requires AI Companion

AI Summarize

Requires AI Companion

AI Create Help Center Article

Requires AI Companion

💰 Cost Efficiency

  • AI conversation: ~€0.45

  • Human‑handled conversation: ~€14

    That’s up to 30× cheaper — plus AI answers in under a minute compared to the industry average of 20 minutes for humans.

📊 Billing – Transparent & Predictable

  • AI Conversation usage is tracked in real time

  • Additional AI Conversations are billed at the end of your monthly billing cycle

  • AI Companion add‑on is billed monthly per seat and can be added or removed anytime

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