How to assign a tag with the flow

Raluca Stoica
Written by Raluca StoicaLast updated 19 days ago

Tags are a great tool for email marketing. You have a few options in Customerly regarding how you want to assign a tag to your leads or users:

  • Add tags via API

  • Manually

  • With the flow

We will discuss here the last option on the list - how to assign or delete a tag with the flow.
Here are the steps you need to do when you assign a tag:

  • Go to the Flows tab on the left and click on Flow.

  • Click on "Create flow".

    CleanShot%202026-04-09%20at%2021.20.17%402x.png
  • Use "Create manually" to create a flow from scratch > select trigger "Audience matched"

    CleanShot%202026-04-09%20at%2021.21.13%402x.png
  • Select an audience between "All leads", "All users", and "All contacts". We selected "All users".

    CleanShot%202026-04-09%20at%2021.22.03%402x.png
  • Add conditions.

    CleanShot%202026-04-09%20at%2021.23.00%402x.png
  • After you selected the contact type and filtered it, click on "Assign a tag" on the right sidebar.

    Screenshot%202026-04-09%20at%2021.27.10.png
  • Type in your tag or select the existing one from the list and click on "Apply and close".

  • Connect the actions. Once you have completed your funnel, continue by clicking on the top right button to publish.

    At the trigger level, set a goal: run without a goal or track performances.

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  • If you want to run your flow on certain days and time or schedule it, switch the toggles.

    CleanShot%202026-04-09%20at%2021.31.38%402x.png
  • When you are ready, save it as a draft or publish it.

    CleanShot%202026-04-09%20at%2021.32.14%402x.png


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